BAT is evolving at pace - truly like no other organisation.
To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!
BAT KOREA ROTHMANS IS LOOKING FOR A SENIOR MERCHANDISING OPERATIONS MANAGER
FUNCTION: Commercial
SUB FUNCTION: TM&D Operations
CITY & COUNTRY: Seoul, South Korea
BAT, one of the boldest transformation any industry has ever seen. This person will be Responsible for driving all offline D2C activation and consumer communication at the point of sales, offline consumer journey development, and end-to-end management of all point of sales material development and implementation.
- Lead the development of innovative and effective activation techniques for consumer communication at the point of sale, grounded into shopper motivation/behavior and opportunities/constraints in different shopper channels
- Lead the execution of campaign plans working closely with each category team and relevant functions.
- Lead the development of cycle campaign plans for key missiles, with clear line of sight objectives
- Represent Trade in integrated Agency briefings to guide the creative process for the implementation of campaigns of key missiles by shopper channel
- Review and deliver merchandising solutions and create an environment in which you aim for continuous improvement through searching for development of merchandising opportunities and solutions
- Hardware:
- New future-fit merchandising solution development
- Retail media landscape plan
- MD Fee tracking and management
- Local deal management
- Cycle POSM
- Cycle POSM development & deployment plan
- Cycle POG Principles & Objectives
- Hardware:
- Work cohesively with brand and agencies to drive cycle and trade activities execution OTIF
- Lead D2C activities – Offline activation, events & PR in line with key business initiatives and campaigns
WE ARE BAT
At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.
- Global Top Employer with 53,000 BAT people across more than 180 markets
- Brands sold in over 200 markets, made in 44 factories in 42 countries
- Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
- Diversity leader in the Financial Times and International Women’s Day Best Practice winner
- Seal Award winner – one of 50 most sustainable companies
BELONGING, ACHIEVING, TOGETHER
Collaboration, diversity, and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
